ALL-ONE: Lisa Bronner “The Man I Called Grandpa” (Video)

In recognition of my grandfather’s 111th birthday this month…

What is it like being the granddaughter of Dr. Bronner?  When I was a kid, it was all I knew.  By the time I turned five, Dr. Bronner was my only living grandparent, so I had no point of comparison.  I didn’t think anything unusual of the fact that he was blind and spoke in Moral ABC’s and called at 6 am to request that we recite #13.

Even now, I don’t have a ready description.  Thoughts crowd my head – his mannerisms and philosophies, his family tragedies, his relationship with my dad, his relationship with me, the company then, the company now, day-to-day life vs. the global vision of saving Spaceship Earth.  He was eccentric, visionary, exceedingly brave, boundary-pushing, tenacious, charming, baffling, and more than a little overwhelming.  And he absolutely did not understand the meaning of the word “can’t.”

In this vignette, filmmaker Nate Hochstetler compiled what I didn’t even know I articulated to him.  Nate reached out to us with the idea for this mini-documentary because he knew the Dr. Bronner’s brand, and in his words, “wanted to support individuals and companies who are doing good in the world.”  Nate loves what he does and created this gorgeous piece at no charge.

Thank you, Nate.  This is a gift to me, as well as to the many people who have known my grandfather, whether in person, through his label, or through his inimitable soap.

Nate is a documentary producer interested telling the stories of people who push their hearts and their creativity to the limit.  He is the co-founder of Bloc Films, a documentary production company based in New York.

 

22 thoughts on “ALL-ONE: Lisa Bronner “The Man I Called Grandpa” (Video)

  1. Oh, my gosh…I just got goose-bumps.
    My grandfather, who passed in ’94 from Parkinson’s, was my rock and chief supporter…this is a loving tribute you will cherish forever.

  2. Fascinating, informative and uplifting, as always, Lisa. Thanks to you and Nate for creating and sharing this post and short film. Emanuel’s message is as loud and clear as ever thanks to creations like this one. Loved it! Ezra

  3. What a wonderful gift you’ve been given! Thanks for sharing with us all. I love his/your soap!

  4. Thank you for sharing this video. I have been using the peppermint or almond soap almost all my life. As a skinCare specialist ingredients mean everything to me. I even wash my outside plants off with Dr Bronner soap and the yard is thriving. This short film was legendary . Lisa , your grandpa would be very proud of what you have done with his product line. Thank you again for sharing this neat story😃

    • Hi Nicolle- It’s always great to hear from long-time customers. I’m glad you liked the film, and thanks for your kind words.

  5. I had the pleasure of speaking with your grandpa of two occasions, several decades ago, when I was working for a distribution company that sold “organic and natural health products”.
    Both times I was working in the warehouse when he called. The first time I will admit I was a bit shocked that he was taking care of some mundane day-to-day business but it did not take long to get him talking about his latest “plans”. Once he started……Whoa Nelly! Articulate and absolutely dedicated to his products, not just for what they were but also (maybe even “more so”) for what they could “do” to bring about his vision of the world.
    The second time I caught his call (Lucky me!) I just settled in and we talked for 35-45 minutes….maybe a little more. I distinctly remember that call because he talked about his desire to “air drop 10 million labels over China”. He was very excited about that happening.
    What a treat to have this memory.
    It is a treat for many to have good memories of our grandparents. All four of mine were immigrants (Belgium, Germany, Russia) having brought my parents to the US as children. My oldest grandfather, Va (a common Flemish nickname for grandfather), would be 142 this year!
    Thank you for sharing this wonderful video.

    • Hi Robert – I love hearing memories like this from people who met my grandfather! This sounds just like him. I always wondered if he would try to translate the label before airdropping them. That would have been a challenge! He also talked in his writings about airdropping the label over Germany. I thought it was amazing that he still had a fervent desire to reach out to the people of his homeland, despite what had been taken from him. Thanks so much for sharing!

  6. I really enjoyed the video. Always have loved the soap but never could quite understand all the printing on the bottles either but fun trying. 🙂 You all really would make your grandfather proud if he’s looking in. Wonderful stuff!

  7. Your Grandfather was a great man, and you are a great Lady for carrying on his work. Your soaps actually changed my life for the better. Thank you from the bottom of my heart to You and your Grandfather. It’s nice to know that there are good people looking out for you in this crazy world.

    • Hi Paul – Thank you so much for your encouraging words. I’m so glad we’ve been of help. I find there are quite a few kind people out there, which is lovely.

  8. This film brought me to tears. Well done! I use your products and love your helpful blog. My husband found this film through the circuitous route of David’s Rich Roll interview and the Regenerative Organic Certification website. When he told me about the film, I was delighted to visit your blog again. Thank you for being a great example of how to treat the planet and people.

    • Same here we just watched on You tube David’s podcast interview with Rich Roll and loved it! We too are fans of Dr. Bronners soaps and never knew the story behind it. Now we are in love even more! I just went to your website to see more and watched your video on your granddad and it totally resonates with me! We look forward to supporting the family consciousness and be the change our whole world needs to educate and sustain the integrity of our lives on this great earth 🌎 well done Bronner family well done! Keep his Legacy alive!

    • Hi Alana & Shiree- That’s great that you found this via David’s podcast! Thank you for your kind words!

  9. WOW I was a good friend of DB and something of an employee for many years I worked on the labels with him for hundred of hours. I don’t know if Gladys or Francis are still around but they can verify my street cred. I would drive the copy for the labels from Escondido to LA and meet with your father Jim and I was close with Ralph. I always wondered about the ALL ONE- ALL ONE – ALL ONE we used to rant and laugh about on that roof top sunning area where he liked to hang out and tan.

    So here is my all one story. I looked forward to November 11, 2011 for decades thinking something significant would happen.

    Then when it came my Mom passed away and I learned about it in the late morning at 11 am.

    Strange.

    Jay Friedheim

    aka

    John Apolus.

    • Hi Jay – Thanks so much for sharing your memories. I love hearing from people who knew my grandfather. It sounds like you knew him well! Sadly, Gladys and Francis have also passed on, as have my dad and Uncle Ralph. I’m sorry to hear about your mom. It’s great that we can remember all their stories and lessons.

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