About Lisa Bronner

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I am Lisa Bronner, the only granddaughter of Dr. Emanuel Bronner, founder of the trailblazing Dr. Bronner’s Magic Soaps, and sister of David and Mike Bronner, who currently run the company along with my husband and mom. I am a stay at home mom of 3 kids who are creeping ever-closer to eye level.

I’m a bit of a homebody, but I like a good adventure here and there. I’ve lived on the East coast and the West and love both. I like country living, quiet mornings, mountain air, and coffee. I prioritize my life as God first, husband second, kids third, and every request for my time must pass through those three gates. I am passionate about helping other moms, which is part of what I hope to do here.

By the happenstance of being a Bronner, I live in a flood of information and insider tips regarding body care and home care, food, nutrition & GMO’s, hemp, organics, Fair Trade and myriad other somewhat related “green” topics. And by the happenstance of being a mom and getting regularly grilled by my ducklings on topics ranging from microwaves to the end of the world, I have become fairly skilled at finding out what I do not know.

I believe simple is best and that we should not underestimate our own ability to discern what is safe and what is not, and I resent implications that consumers can’t handle the truth and are better left in the dark. I am a firm believer in the power of common sense. Now that organic and “natural” – in the loosest sense of the word – are becoming mainstream, we must wade through an even denser quagmire of false claims and misleading wonder products.

  • If you are someone who…
  • longs to go green but doesn’t know how to start
  • wants to clean their house without getting sick
  • yearns to care for themselves and others wisely and carefully
  • needs to zip through store aisles with a savvy eye
  • doesn’t have time for trial and error
  • …you’re in the right place.

Oh, yeah. And I talk about Dr. Bronner’s products a whole lot, toao. That whole “18-in-1 uses” thing? I could just about tack a “0” onto the first number. This is a journey, and I don’t think any of us will ever be done going green, but let’s walk together for a while.
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